Market Research to Help You Make Better Decisions

Answer key questions with insights on market share, consumer behavior, and competitive intelligence

 

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Gain a deeper understanding of product, brand, and channel performance, with detailed customer insights on where shoppers buy across retailers.

Retail & Brand Success Stories

Fiskars' Data-Driven Approach to Garden Tools

Prior to partnering with YipitData, Fiskars’ relied on high-level market data from their previous provider, which lacked product and customer level granularity.

Walmart’s Commitment to a Data-Driven Future with YipitData

For decades, Walmart has been a trailblazer in harnessing data for retail decision-making, using various data sources, including YipitData, to enable their teams…

How Companies Are Using YipitData

  • Market Share

    Analyze market share across all major channels including in-store, direct digital and 3P, delivered in real-time with visibility into category and geography

  • Competitive Intelligence

    Receive best in class insights on market dynamics, strategic initiatives, pricing, sales, and customer behavior

  • Customer Insights

    Understand how customer behaviors are shifting in your industry and how they are impacting your market share and performance

  • Investor Intelligence

    Get insights and research reports used every week by your largest shareholders to understand company performance

Unparalleled Depth of Coverage

  • Data-Driven Insights

    Robust research offering including deep-dives, sector thematic pieces, ongoing tracking of company metrics, coverage of long-term strategic initiatives, one-time events, and more

  • Proprietary Datasets

    We provide the most accurate granular data, drawn from various sources, cleaned and aggregated to help you identify opportunities and improve your decision-making

  • Custom Analysis

    Leverage our analyst team and expertise to fulfill deep-dives to answer your specific questions. Providing transparency into methodologies and analytical methods

1Q23 Wayfair Earnings :

“YipitData, one of the major data providers, recently published their publicly available first quarter Home Goods Market Share Index for the United States, which shows us in the number one position with ongoing share capture for several quarters.”

– Niraj Shah, CEO of Wayfair

Sectors We Cover