YipitData Blog
Our analysts take a deeper dive into topics of interest within the market's most disruptive sectors. Subscribe to our blog to get the most up-to-date insights delivered to your inbox.
From Insight to Action: Walmart’s Commitment to a Data-Driven Future with YipitData
For decades, Walmart has been a trailblazer in harnessing data for retail decision-making. Using various data sources, including YipitData, Walmart enables their teams to make informed decisions and enhance their ability to exceed customer expectations - find out how.
The Growing Influence of Home Improvement Pros
In the aftermath of the pandemic, consumer demand for DIY projects slowed and retailers redirected focus on home improvement professionals. In what categories are Pros spending and what is the resulting impact on the industry?
[Infographic] Amazon C5 Performance
C5 is the five days spanning Thanksgiving to Cyber Monday - and is the largest selling period in the US. In 2023 Amazon outsold Walmart by 7x and Target by nearly 17x. Find out what categories are driving their record breaking selling season.
[Report] Unpacking Home Improvement Pros Purchasing Patterns
Pro spending has bolstered home improvement retailers but new challenges have emerged. Economic headwinds and a dip in enthusiasm for home renovations are prompting a strategic pivot from major retailers. Discover how the industry is adapting.
What Amazon stands to gain from its Black Friday Sales Event
In early November, Amazon announced it’s Black Friday Event - the first time the online retail giant has joined in on steep Black Friday savings. However, what’s Amazon’s motivation for participating in Black Friday and how might this impact home improvement retailers like Home Depot and Lowe’s?
Online Grocery Trends: A Shift to Pickup Ordering?
As consumers continue to be price-conscious when doing their grocery shopping, Instacart, the largest 3P delivery channel in the Grocery space, has increasingly leaned into Pickup as a growth driver, as it allows customers to save on delivery fees. Pickup sales growth on Instacart has consistently outpaced Delivery growth over the past year.
Concrete Sales: Top Brands & Performance Trends
Deep dive on Home Depot and Lowe’s performance in the concrete industry, focusing on two brands that stand out in sales volume: Quikrete and Sakrete. With nearly identical average selling prices, how do these brands differentiate themselves in order to win at shelf?
Building & Lumber Subcategory Breakdown
As the building and lumber industry evolves in a post-pandemic era, examining underlying subcategory trends is more important than ever. Unpack which subcategories are contributing the most to category growth in this blog.
Tools Retail Trends: Shifting Dynamics and Emerging Players
The tools industry has undergone subtle but notable shifts in consumer spending preferences post-pandemic, giving rise to interesting trends within hand tools, power tools, and power tool accessories. Learn more about top trends in the tools industry.
Flushing Out the Competition: Toilet & Bidet Pricing Strategy
At popular home improvement retailers Home Depot, Lowe's, and Amazon, three brands dominate the Toilet and Bidet subcategory: Kohler, Glacier Bay, and American Standard. How are these brands using pricing strategy to maintain dominance in the industry?
[Report] 1H23 State of the Home Improvement Industry
The pandemic grew spending in home improvement significantly, however consumer behavior has since recalibrated. Explore the dynamics of the $220 billion home improvement market, with visibility on industry trends and growth by channel, retailer and subcategory.